What's New: 100% Organic Cotton Nudie Jeans
Nudie Jeans are tried, tested and true and are a brand that really understands the ins and outs of producing great denim. They are also one of the few denim brands in the world that manufacture all their denim from 100% organic cotton, down to the linning and trimmings. So what does “organic cotton” mean? In order for cotton to be organically certified, the fields where it is farmed must be totally free from pesticides for a period of three years. At the denim producer, the spinning, dyeing and finishing of the yarn for the organic jeans must also be carried out in accordance with set organic procedures.
One of the best features of owning a pair of Nudie Jeans is the breaking-in process. For anyone that owns a pair, they can definitely attest to the fact that the way Nudie Jeans evolve over time is what draws them back to the brand season after season. No fabric ages quite as beautifully as denim; the longer you wear your jeans, the more character and attitude they acquire. You shape them with your lifestyle, and for many they almost become like a second skin.
Check out these latest styles to hit our stores.
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